Online worlds where people can game, work and communicate in a virtual environment, typically supported by VR headsets, chat and video. This term came to prominence for me and many when Mark Zuckerberg of Facebook...
Helping marketing professionals and students learn the power of integrated digital marketing since 1997
Learn about digital marketing models and create digital marketing plans using the templates we've created on Smart Insights.
To support lecturers and students using my textbooks I've created book support pages on Smart Insights covering recommended books, videos, lecturer resources and slides.
Digital marketing glossary
Social media intelligence processes for reviewing brand mentions, market keywords and sentiment for a business and its competitors in social media and online publishers. Services include: Talkwalker (includes free...