Connectedness in social media

Here’s a video that may interesting for instructors and students following digital marketing or social media courses.
It features Dr Jillian Ney, the first Dr of social media in the UK. She is the brainchild behind and CEO of Disruptive Insight, a social intelligence consultancy that specialises in transforming digital noise into valuable insight for business.

She talks about the symbolism of connectedness in social media, how social networking sites do not really allow us to connect properly, and questions the future of social networking.

About

Welcome to my personal site where I blog about the latest developments in digital business to help students, professionals or lecturers using my books in their studies or careers.

Visit my main Smart Insights Digital Marketing Strategy site to download planning templates, strategy guides and daily updates on the latest developments.

I also write about assistive technology to help others teaching the visually impaired as part of my volunteering work for charity AbilityNet.

About Smart Insights

Dr Dave Chaffey is co-founder and Content Director of digital marketing advice site Smart Insights. We’re a publisher and learning platform that helps our 150,000 active members in over 100 countries plan, manage and optimize their digital marketing activities by applying the actionable advice in our planning templates, guides and interactive e-learning tools.

Free members can download our free templates and benchmark their digital capabilities.