Marketing resource:

Publisher: Sift

Type of resource: Marketing publisher

How it can help marketers:

Focus on Customer Experience and CRM with case studies of deployment.

Goto recommended resource from: Sift

Rating: Three out of Five

About Smart Insights

Dr Dave Chaffey is co-founder and Content Director of digital marketing advice site Smart Insights. We’re a publisher and learning platform that helps our 150,000 active members in over 100 countries plan, manage and optimize their digital marketing activities by applying the actionable advice in our planning templates, guides and interactive e-learning tools.

Free members can download our free templates and benchmark their digital capabilities.