Avinash Kaushik - world leader in web business optimisation
Document Actions
Effective Email Marketing presentation
This 45 minute presentation on Email marketing from May 2007 presented for Email Service Provider Email Reaction covered some of the main principles of Email marketing including contact strategy, segmentation and targeting with email, email marketing templates and deliverability for email marketing.
Effective Email Marketing presentation
The theme of this workshop session on Email Marketing was how to use "Right Touching" for more effective email marketing. Topics covered included discussion on the best time to send an email, the best frequency, how to approach a touch strategy, 7 options for email targeting, improving template effectiveness and improving deliverability.
Here are a collection of tools which, I hope, will help make your email marketing more effective:
- Download Effective Email Marketing Presentation
- View my compilation of Email Marketing Tools
- Buy my Total Email Marketing Book from Amazon UK
- View details on Email Service Provider Email Reaction
- Email Reaction were the event sponsors and I use them for my broadcast of my Email Newsletter which covers best practice approaches to make all aspects of your digital marketing more effective, including email marketing.
Please bookmark this article if you found it useful (just two clicks).
Please add your comments, experiences or link suggestions to inform me and other visitors to my site.
I've set it up to be quick, but you can't add true hyperlinks - just text.
Thanks, Dave Chaffey.
